One of the things I have had to learn the most and am still learning is the importance of a poker face in executive management. You can’t get overly excited or disappointed - EVER. I’ll give you a perfect example…

Let’s say you’re on a sales call and it seems to be going well, the other side says “they’re excited and ready, just a few steps left and let’s get this deal sealed.”

Your reaction?  WOO HOO!!! BIG one, I gotta go and tell EVERYONE, this is huge. Ok, let me start planning around this, I can hire 10 people, I can do this and that and this and that and I can go around bragging about this to everyone.

Guess what? If I had a nickle for every sales call that went well and I thought I was going to close but ultimately led to ZILCH revenue, well, I wouldn’t need to be in business right now

Bottom line is a CEO needs to be stable (something I admit I’m still working on). The best example is a cooooool poker face. Take good news at strides. The rule that I made 2 years ago and am getting better at day by day is to NOT get excited or even think about a sale until the check arrives, cashes and clears - NOW, I have a sale and can start spending the money!

No worries, when anyone is new at this it’s only human nature - but eventually after years of getting slapped around, it grows out of you.

Again, I start to understand why CEOs always look so serious, resolved, calm and well they look like good poker players!

Oh, by the way, a good poker face really helps in sales too.

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