My real background comes from marketing and more specifically internet marketing, so as I build this blog out and other sites, I want to share some of my “smaller” marketing tactics with you. Maybe the $100 Million+ companies won’t care about this (although it can impact them too), but my guess is that most of our readers CAN benefit from this…

Thanks to a friend of mine (also on our team who handles all of our design), I got a tip from him recently to pay more attention to Digg.com. I always thought that for Digg.com to really help you, you have to already have THOUSANDS of visitors, but I now learn that that is not the case!

His basic recommendation: Set-up an account at Digg.com and digg my own posts, each one of them and then let it be.

So, starting yesterday, I have pretty much digged the 30 blog posts that are here at MysteryCEO.com right now. The results have been VERY interesting already! Below, I’ll share what I did and also the results…

Step 1: Go to www.Digg.com and sign-up for a free account, it takes about 1 minute!

Step 2: After logging in, go to: http://digg.com/submit/

Step 3: Copy/Paste the URL of the place the story exists, the exact link and choose what kind of media it is…

Step 4: Give it a title and description <– This is CRITICAL because it will determine how many people read or don’t read it.
** Make sure to use a catchy title and a short, to the point, but exciting description…

Step 5: Pick the right category - I have not played enough to see if you should be “tricky” with what category you pick, so for now just pick what makes sense!

Step 6: Prove that you’re human by typing in the letters you see and hit SUBMIT.

Step 7: Careful, you’re not done yet, Digg.com thinks that EVERY story is a repeat so they are double-checking, just scroll to the bottom and click “Original, I Swear!”

NOW, you’re done! That’s it, it was a few clicks and you’ll have presece on a major site. I’ve done this for about 1.5 days now, want to see my results?

First of all, here is how Awstats shows the increase in my traffic…

(Keep in mind that I’m showing this so quickly that the Awstats has not updated for today, so you’ll only see the jump it took yesterday, and I’ve spent time DIGGING today too…).

Now, let’s see the jump that Google Analytics also shows in my traffic from just 1.5 days of Digging my existing content…

Here is the other neat thing, OTHER people actually are liking my story and taking time to digg it themselves, THIS I did not expect…now it’s not a LOT, but it’s something! This is the beginning of building more and more…

Pretty cool eh! This also gives me a chance to see what others like and don’t…

So, this is all I have for today, if your company is already posting content to the site, make sure you have someone doing this for you. As soon as I figure this out, I’m going to assign it to someone here to do it for me every day. Also, I’ll keep doing it for a week and report back on the results I am getting…

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